Ambient in Airport Self Service Machine
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INTEGRATED COMMUNICATIONS
Integrated Communications explores the process of creating big ideas that translate across a variety of mediums. Through a series of assignments, students will learn to strategize and execute high-impact campaigns.
This blog exists to extend collaboration outside the classroom by providing an avenue for students to post and critique their latest work.
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WHAT GRADE DO YOU DESERVE?
PROJECTS / PARTICIPANTS
- CHRISTIAN (2)
- ERICA (4)
- FIFA (2)
- INSTRUCTOR (4)
- OASIS OF THE SEAS (1)
- ROB (1)
- STEPHANIE (8)
- TUDORS (4)
@ Posters: Please align your logo to "Goal or Go Home." It's too close to the edge.
ReplyDelete@ Airport Ambient: Can you make sure your type treatment is the same across all your executions. I've been telling you this for weeks and it's so easy to do. For some reason, you are either stretching it the wrong way. Place "Goal or go home" big and center in the middle. AND DO NOT STRETCH IT. Put the date underneath alongside with the logo.
@ Web Banner: Again, "One Cup" is stretched. DO NOT STRETCH IT. make the size and weight of the type the same as "Goal or go home."
Your date is in italics, DO NOT set it in Italics. Get rid of the South african flag on the last frame.
This is your last warning on this campaign. It's been dragging for weeks and the changes are so simple. Your grade is in bad shape right now. Please pick it, creativity wise.
Thanks.
This comment has been removed by the author.
ReplyDeleteI redid the type again, hope it looks better now.
ReplyDeleteThanks.
@ Ambient: You didn't change it? Where's the date?
ReplyDelete@Web Banner: Your CTA is missing and why is the website compressed in context? Looks weird.