HW 2

Using different mediums, Venables Bell & Partners was able to accomplish one of the greatest prevention campaigns ever.

First using Print as a medium through magazines, and billboards, they were able to get the idea out that meth makes you a different person.








Using Online as a medium, the cursor would automatically choose the "wrong" answer, and it would state that meth has a way of making decisions for you.










Teaming up with Wally Pfister, the director of photography for The Dark Knight, they were able to create intense imagery to explain and plead that people take the problem of meth serious.